Tourism Training & Workshops

Industry development is one of my favourite things to do!

I love sharing my knowledge with tourism operators especially through workshops, seminars and training sessions – breaking down topics into bite size chunks and providing activities and insights that businesses can implement straight away.

I’m a big believer in educating small to medium businesses to manage their marketing themselves.

Workshops are a great way to build knowledge and improve the overall marketing of a tourism destination. Running tourism training sessions brings operators together, gets them working on their business and working together – I’ve seen some great partnerships evolve from connections made in workshops!

Whether is a full day training session on how marketing tourism business , a half day workshop on getting your product export ready or a 30 minute webinar on digital marketing basics for tourism business – I can tailor a session to suit you needs.

I love to train on 4 key topics;

Building Your Digital Footprint Workshop

To be found by today’s travellers, tourism businesses must be online.  Of course you need a website, but what makes a good one? And what else do you need to do to be found online by potential customers?

This workshop will take you through practical steps to build your businesses digital footprint.

Creating Awesome Experiences Workshop

Tourism is all about experiences. Providing a ‘wow’ experience for your customers is great for business.  What exactly does an ‘awesome’ tourism experience look like and how do you deliver it in your business and for your destination?

That’s what you’ll uncover in this workshop. 

Tourism Marketing Essentials Workshop

Get back to basics, looking at the 4P’s of marketing (product, price, place, promotion) and how to apply them in today’s ever changing marketing landscape. We’ll talk about online marketing but focus mostly on offline and fundamental activities that, in our digital world, many tourism operators overlook.

This workshop provides practical tools for operators to strategically plan their marketing activities.

Getting your product to market workshop for tourism operators

Working with distribution partners is essential for tourism businesses to reach more potential customers. Who are these mysterious distribution partners, why do you have to pay them commission and what exactly can they do for your business?

This workshop will cover all of that and more, teaching you how to work with distributors to grow your business domestically and internationally.

If you need someone to facilitate a one off seminar or a deliver series of tourism training  get in touch, I’d love to talk to you!

Previous Workshop Clients